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Chou Fang Soong




Mr Chou Fang Soong



General Partner
Pix Vine Capital


Chou Fang Soong is a General Partner at Pix Vine Capital (PixVC). He has over 30 years of Technology, Management and Start-up experience. He is best known for his pioneering work with Gemplus (now known as Gemalto), a world leader in smart card & secured transactions. He started their Asia operation in Singapore in 1989 when the market for smart cards was non-existent. He was instrumental in Gemplus’ phenomenal growth in Asia to become the market leader and innovator. He was presented with the medal for “Chevalier de l’Ordre National du Merite’’ from the French Government on 27 July 2005 for his contribution to and promotion of Smart Card Technologies in Singapore and the Asian Region. He was also recognised by the industry with the D'ucoty Business Leader of the Year 2005 award by Frost & Sullivan. During this time, he led the creation of a start-up company in Smart Card Loyalty Solution in 1997 funded jointly by Gemplus and a major regional Bank. The company became a major solution provider in Asia, and was subsequently merged with Welcome Realtime of France in 2001. His unique experiences in pioneering smart card technologies, starting up software solution companies and nurturing local start-ups, has honed his passion in funding and mentoring start-up companies with innovative solutions.



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